Rivac LabsPrivate Domain Operator
Private-domain traffic — customers moved from public platforms into owned WeCom groups, mini-programs, and personal accounts — is core to how Chinese enterprises retain and monetize an audience long after the initial ad click. This service designs the funnel that moves customers into private-traffic channels and builds the community, tagging, and re-engagement mechanics that keep them active and buying inside that ecosystem. It's for brands operating in China that need a durable, owned relationship with customers rather than repeatedly paying to reacquire the same audience on public platforms.
How We’d Approach This
A clear, staged plan — not a black box
- 1
Diagnose current customer touchpoints and where private-domain capture is currently leaking
- 2
Pilot a private-traffic funnel — WeCom group, mini-program — with a defined customer segment
- 3
Review engagement, retention, and repeat-purchase data from the pilot group
- 4
Operate ongoing private-domain community management and re-engagement campaigns
What You Get
Deliverables from this engagement
- A designed private-domain acquisition funnel
- Configured WeCom groups and mini-programs with tagging and segmentation
- A pilot cohort with retention and conversion data
- An ongoing community management and re-engagement campaign calendar
Six Ways We Could Architect This
Different engagement, different build — pick the shape that fits
There’s more than one way to deliver on this service. Browse a few of the ways we’d structure the work, depending on your speed, budget, and integration needs.
Ready to get started?
Tell us what you’re trying to get done and we’ll help you find the highest-leverage place to start — scoped small enough to prove itself before you commit to anything bigger.
Talk to us about Private Domain Operator