Rivac LabsBaidu SEO Specialist
Baidu ranks sites on different signals than Google — ICP licensing, site speed within mainland China, structured metadata, and different link-quality signals — so a Google-optimized site frequently ranks poorly or not at all on Baidu. This service audits a site specifically against Baidu's requirements, including the ICP filing and hosting compliance issues that quietly disqualify many foreign sites, and rebuilds the technical and content foundation to actually rank. It's essential for any brand serious about organic visibility to mainland Chinese searchers, where Google isn't the relevant search engine.
How We’d Approach This
A clear, staged plan — not a black box
- 1
Diagnose ICP-compliance status, hosting location, and current Baidu indexing and ranking
- 2
Pilot fixes on priority pages — metadata, speed, structured data — and resubmit for indexing
- 3
Review indexing and ranking movement against the pilot pages
- 4
Build the full compliance and content roadmap for ongoing Baidu visibility
What You Get
Deliverables from this engagement
- A Baidu-specific technical and compliance audit
- ICP-filing guidance and hosting recommendations
- Optimized on-page metadata and structured data implementation
- Ongoing ranking and indexing performance reports
Six Ways We Could Architect This
Different engagement, different build — pick the shape that fits
There’s more than one way to deliver on this service. Browse a few of the ways we’d structure the work, depending on your speed, budget, and integration needs.
Ready to get started?
Tell us what you’re trying to get done and we’ll help you find the highest-leverage place to start — scoped small enough to prove itself before you commit to anything bigger.
Talk to us about Baidu SEO Specialist